Turner, Fox, Viacom to offer advertisers way to laser focus on audience

NEW YORK (Reuters) - Major U.S. media companies Time Warner Inc’s Turner, Viacom Inc and 21st Century Fox Inc’s Fox Networks Group will launch OpenAP, a program for advertisers to laser focus their commercials at specific audiences on television.

Turner, Fox, Viacom to offer advertisers way to laser focus on audience
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