U.S. cars a tough sell in South Korea even as Trump targets trade deal

SEOUL (Reuters) - U.S. auto imports from the likes of General Motors and Ford Motor must become more chic, affordable or fuel-efficient to reap the rewards of President Donald Trump's attempts to renegotiate a trade deal with key ally South Korea, officials and industry experts in Seoul say.

U.S. cars a tough sell in South Korea even as Trump targets trade deal
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